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Blocbeat

Blocbeat
Website Design, Hosting, SEO, Email
13th Sept, 2020

Blocbeat is an innovative platform designed to connect TikTok creators and fans through exciting competitions. As TikTok continues to grow in popularity, Blocbeat aims to harness this momentum by providing creators with a dedicated space to showcase their talents and engage with their audience. To establish a strong online presence, Blocbeat required a dynamic website that would serve as the hub for competitions, creator profiles, and community engagement.


Challenges

  1. Engagement:
    The website needed to captivate users and encourage participation in competitions while effectively highlighting the talents of various creators.

  2. User Experience:
    Ensuring a seamless user experience was crucial, as both creators and fans would be navigating the site to enter competitions, view entries, and interact with content.

  3. Mobile Optimization:
    Given the mobile-centric nature of TikTok, the site had to be fully optimized for mobile devices to cater to users accessing it from their phones.

  4. Search Engine Visibility:
    With many creators vying for attention, it was essential for Blocbeat to have a solid SEO strategy to enhance visibility in search results.


Our Approach

1. Engaging Website Design

The first step was to create an eye-catching, vibrant website design that resonates with the TikTok community. We focused on a layout that is visually appealing and user-friendly. Key design features included:

  • Bold visuals and dynamic graphics that reflect the energetic nature of TikTok.
  • Creator profiles showcasing individual talents, with embedded videos and links to their TikTok pages.
  • A featured competitions section prominently displayed on the homepage to draw users’ attention.
2. User-Friendly Navigation

We implemented a clear and intuitive navigation system that allows users to easily find competitions, browse creator profiles, and access community features. The layout was designed to enhance user engagement and encourage exploration of content.

3. Mobile Optimization

Recognizing the importance of mobile accessibility, we ensured that the site was fully responsive. The design adapts seamlessly to various screen sizes, providing an optimal experience for users on smartphones and tablets. Fast load times were prioritized to enhance user satisfaction.

4. Interactive Competition Features

We integrated interactive features to facilitate competition participation:

  • Entry submission forms for creators to easily upload their videos and information.
  • A voting system that allows users to vote for their favorite entries, fostering community engagement.
  • Social media sharing options to promote competitions and entries, increasing visibility and participation.
5. SEO Strategy

To enhance visibility in search engines, we executed a comprehensive SEO strategy, including:

  • Keyword optimization focused on terms relevant to TikTok competitions and creator engagement.
  • Optimized meta tags and descriptions for all pages, improving the chances of ranking higher in search results.
  • Regularly updated blog content covering tips for creators and highlights from competitions to attract organic traffic.
6. Hosting & Maintenance

We provided reliable hosting solutions to ensure optimal performance and uptime. Regular maintenance services were established to keep the site updated, secure, and performing at its best.


Results

The launch of Blocbeat’s website was met with enthusiasm from both creators and fans, with significant engagement metrics in the months following the launch:

  • Increased Participation: Competitions saw a substantial rise in entries, with many creators showcasing their talents through the platform.
  • User Engagement: High levels of interaction, including votes and shares, indicated a thriving community environment.
  • Enhanced Visibility: SEO efforts led to improved search engine rankings, driving more organic traffic to the site.

Client Testimonial

“Working with SmartyXweb has been a game-changer for us. They understood our vision for Blocbeat and turned it into a vibrant, user-friendly platform that has resonated with creators and fans alike. Our competitions are thriving, and the engagement we’ve seen has exceeded our expectations!”
Blocbeat Team


Conclusion

Through collaboration with Blocbeat, SmartyXweb successfully delivered a dynamic website that not only meets the needs of TikTok creators but also fosters a sense of community and engagement. The platform is now poised to grow alongside the TikTok phenomenon, providing a unique space for competition and creativity.

SmartyXweb

SmartyXweb is a professional website design agency based in North Wales.

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